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Email Campaign Calendar in Email Marketing Agency

The Email Campaign Calendar is a copy-ready spreadsheet for email marketing agency that tracks campaigns, client, send date, type, status. It opens unchanged in both Google Sheets and Excel, needs no add-ons or macros, and takes about 15 minutes to set up.

Last updated: August 2026

Excel workbook · opens in Google Sheets · 3 tabs · no sign-up

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Live preview of “Email Campaign Calendar”

Change any white cell; grey cells recalculate the way they will in Excel or Google Sheets. Nothing you type leaves this page.

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What’s inside “Email Campaign Calendar”

Tabs: How to use · Campaigns · SummaryFormat: Excel (.xlsx) · opens in Google SheetsSetup: About 15 minutesColumns: 7

Columns (grey = calculated for you)

  • Send date
  • Client
  • Campaign
  • Type
  • Segment
  • Status
  • Owner
  1. Open the Campaigns tab and replace the sample rows with your own — one row per entry. Formulas fill in automatically for new rows.
  2. Add every send per client with its segment and owner. Send date turns red if it passes before the campaign is Sent.
  3. Filter Client for status calls; the Summary tab counts campaigns at each stage.
  4. Using Google Sheets? Upload the file to Google Drive, then open it with Google Sheets (or File → Import in an open sheet). Formulas, dropdowns and highlights carry over.

The file opens locally on your device — nothing is uploaded, and you own the copy outright.

Email Campaign Calendar

About this template

It is built for people who want results without another subscription: agencies planning send calendars. The whole template is free to copy — there is no paid tier. Because it is a plain spreadsheet, you own your data outright and can shape every column to how you actually work.

Review evidence

What to verify before choosing Email Campaign Calendar

Use the review criteria below to decide whether this template fits your workflow.

Review criteria

  • +Campaign by client and date
  • +Newsletter, promo, flow
  • +Draft to scheduled status
  • +This-week-send view

Often worth considering when

  • +Agencies planning send calendars
  • +Anyone avoiding send clashes

Pause before choosing when

  • -ESP scheduling sync
  • -Automated send

About Email Marketing Agency

Why people consider this option

  • +Track clients, campaigns, and list health without paid software
  • +Keep every send and performance note in a file you own
  • +Know your open and click rates by client

What to review before acting

  • -No ESP API or automation builder without a tool
  • -Busy agencies need real email tools

Trust FAQ

Questions people ask before copying a template

Does the Email Campaign Calendar work in both Google Sheets and Excel?
Yes. It is built with standard functions and no macros, so it opens and works the same in Google Sheets or Microsoft Excel — on desktop or your phone.
Is the Email Campaign Calendar really free?
The core template is free to copy and use. There is no paid tier — download the Excel workbook, replace the sample rows with your own, and you are ready to work.
What does the Email Campaign Calendar track?
It tracks campaigns, client, send date, type, status. The workbook comes with these columns plus the formulas, dropdowns and highlights already set up. Replace the sample rows and the totals update as you go.